Monday, February 8, 2010

Monday Morning Quarterback

The day after the Superbowl...all the talk is about what the Colts could have done differently, how gutsy Sean Payton was and who had the best commercial. Drew Brees definitely showed all of his doubters that he's an elite QB that should be mentioned with Peyton Manning and Tom Brady. I had some bets on last nights game and was extremely happy that the Saints were able to get that W but that's not what this blog is about...

Did you know that CBS charges as much as 2.8million dollars for a 30-second ad during the Superbowl. With the economy still not thriving like it was in the past, that just seems like a lot...especially since the Superbowl is not the most watched sporting event in the world. I read a CNN article the other day that said on an international, soccer, F-1 race car driving and the Olympics get more viewers, but definitely don't have as hard of a time selling ad space. This information led me to look back and see the most viewed sporting events in 2009

#5 Wimbledon Men's Tennis Single Finals July 5, London, England

About 29 million people watched every game of the 2009 final between Switzerland's Roger Federer and Andy Roddick of the U.S. An estimated 89 million people worldwide saw at least part of it. Federer won a nail-biter in five sets, making him the first man to win 15 Grand Slam events, which couldn't have hurt ratings

 #4 IAAF World Championships men's 100-meter Final August 16, Berlin, Germany

It only lasted 9.58 seconds, but 33 million people tuned in to see Jamaica's Usain Bolt snap his own world record in the 100-meter dash. Despite North American success in men's sprinting, Scandinavia led the pack in viewers. The contest did not make Forbes' Top-10 list, though the summer Olympics placed second with a value of $230 million.

#3 FIA F-1 World Championship- Bahrain Grand Prix April 26, Sakhir, Bahrain

The Formula One championship is not among Forbes' top 10 sports-event brands, but 115 million people watched at least part of the year's fourth race (54million watched it all), in which Britain's Jenson Button took the checkered flag. Forumla One is among the top sports in Africa and South America.

#2 NFL Super Bowl XLIII February 1, Tampa, Florida

About 106 million people watched the Pittsburgh Steelers' last minute win over the Arizona Cardinals from the beginning to end, with 162 million catching some portion of it. Despite it's second place finish, the Super Bowl ranks #1 among sports-event brands with a value of $420 million, according to Forbes magazine.

#1 UEFA Champions League Final May 27, Rome, Italy

For the first time in an odd-numbered year, the Champions League finals outdrew the Super Bowl. About 109 million poeple worldwide saw the entire game, and 206 million saw at least part of the match as Spain's Barcelona blanked England's Manchester United 2-0

I am curious to see if last nights game takes it's number one spot back in 2010....hmm???

Do What You Do      Hallelujah Hollaback      ...blackhercules21...

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